We at Ashampoo GmbH & Co. KG

take the protection of your personal data very seriously and strictly conform to data protection laws. Personal data is being collected on this website only to the extent necessary for technical reasons. By no means will the collected data be sold or for any other reason given to third parties. The following statement gives you an overview of how we ensure this protection and what kind of data is being collected for what purpose.

Information you give us

Information is transmitted e.g. whenever you search for a product, make a purchase via our websites or a third party vendor or enter details in “My Ashampoo” or your customer account (please note that you may maintain more than one customer account, if you have registered with different e-mail addresses), if you communicate with us via e-mail or by another way, if you fill out a questionnaire or enter a contest or if you use other services, e.g. newsletters, which inform you personally about certain offers.


In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

The tracking code embedded in this website uses display advertising. Remarketing as specified in Google Analytics for Display Ads is also used. You may find Ashampoo ads on third-party websites including Google. Ashampoo and third-party content providers, including Google, are using cookies. The combined approach of using primary cookies (e.g. cookies by Google Analytics) and cookies by third-party content providers (e.g. DoubleClick cookies) allows for interest-related ad development, optimization and display based on previous visits. You may disable Google Analytics for display ads at https://www.google.com/settings/ads/onweb or customize the display of ads within the Google Display Network.
We are using these Google Adwords-related features to also reach our visitors on third-party websites or internet users with specific interest profiles based on their internet use. We do not collect any personal data with our cookies, remarketing lists or other anonymous ids.
By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above

You can refuse the use of Google Analytics by clicking on the following link. An opt-out cookie will be set on the computer, which prevents the future collection of your data when visiting this website: Disable Google Analytics
You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. 
Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout.:

Please note:
This website uses Google Analytics with the code "anonymizeIP()" which ensures that IP addresses are anonymized.

Examples of data types also collected by Google Analytics:
  • Browser type and version
  • Operating system and system language
  • Referring website
  • Host name of accessing computer (IP address)
  • Time of server request
  • Country/region of origin
  • Remarketing
  • Interest categories
  • Similar target groups
  • Other types of interest-related advertising
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This website uses cookies in several places. These cookies are used to make our services more user-friendly, more effective and more secure. Cookies are small text files that your browser saves on your computer. Most of the cookies we use are so-called “Session Cookies”. These will be automatically deleted after your visit. Cookies cannot do damage to your computer and do not contain viruses. Cookies can also be saved for a longer period of time, e.g. for a website to recognize your user profile without the need to log in. You can customize how cookies are handled in your browser settings.
  • On some websites we use Google Ads. Google as a third party provider uses additional cookies to place ads on these websites.
  • The use of so-called DART cookies enables Google’s ad placement according to user visits on our websites and websites in the Ashampoo company group.
  • Go to Privacy Policy for Google Ads and the Google content network to deactivate the use of so-called DART cookies. Click here
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On some websites we make use of third party providers to place ads when you visit our website. These companies possibly use information (these don’t include your name, your address, e-mail address or phone number) on your visit of this and other websites in order to place ads on products and services that might interest you. If you would like to learn more about these techniques and would like to know what possibilities you have to prevent these companies from using that information, go Click here

This web site uses technology by Criteo GmbH to anonymously monitor and collect information about the surfing behavior of page visitors for marketing purposes. This data is stored on your computer as cookie files. Criteo employs an algorithm to analyze your surfing behavior and provide suitable product recommendations in the form of personalized ad banners on other web sites (called publishers). This data cannot be used to personally identify page visitors. It is only used to improve our product offerings. We will never share this information with third parties.

You will find more detailed information on the technology provided by Criteo and a way to disable it in their privacy policy at: http://www.criteo.com/privacy/.

Next Performance
On our page we use the technology of the retargeting company NextPerformance SAS (92 Rue Réaumur, 75002 Paris) which enables us to recommend interesting products to users that visited our website with banners on partner networks. These adverts are adapted to suit your interest areas as expressed through your recent online browsing activity. Thus, they may offer response to your search by presenting suitable products and targeted offers. This new form of personalised advertising maintains respect for privacy and personal information – NextPerformance does not collect any personal data (age, address, email, etc.). The information collected by NextPerformance when you navigate through sites is 100% anonymous. The aim of NextPerformance is to help online advertisers and publishers to serve highly relevant and personalised adverts to potential clients, avoiding the waste and irritation of unfocused advertising. NextPerformance adheres to the Internet Advertising Bureau (“IAB”) Europe’s Good Practise Principals for Online Behavioural Advertising as well as the European Interactive Digital Advertising Alliance’s (“EDAA”) principles. You can learn more and opt out of behavioural advertising from the Internet Advertising Bureau. You can choose to stop receiving NextPerformance advertising at any time through the following link: http://www.nextperf.com/en/privacy/

Microsoft Bing Ad's Universal Event Tracking
We use Microsoft Bing Ad's Universal Event Tracking for advertising and marketing. You can find more information about Microsoft's privacy policies at https://advertise.bingads.microsoft.com/en-us/privacy-policy.

This site uses technology from Outbrain Inc. ("Outbrain", 39 W 13th Street New York, NY 10011 USA). This makes it possible to target or collect analytics regarding those internet users with advertisements who have already been interested in our offers on our partners' websites.

The technology depends cookie-based analysis of user's behavior.

You will find more detailed information on the technology provided by Outbrain at:

You will find a way to disable the Outbrain technology in their privacy policy at:

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If you want to receive the Newsletter we offer on our website, we need a valid e-mail address as well as, for your own protection, information allowing us to verify the address you entered and make sure you are authorized to use that address and consent to receiving the Newsletter. No further data will be collected. You can revoke your consent to the collection of data, your e-mail address and receiving the Newsletter at any time. Some of the software we deliver leads to an entry into several distribution lists upon registration. You are informed about such an entry before or during the registration process, so you can decide at any time whether you want this or not.

Some of the software we deliver leads to an entry into several distribution lists upon registration. You are informed about such an entry before or during the registration process, so you can decide at any time whether you want this or not.

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In order to process an order we need your address data, your date of birth, e-mail, telephone number (if applicable), the total purchase price, purchase order date and information about the handling of payments.
  • To secure your information in transmission we use Secure Sockets Layer software (SSL) where needed. This software encrypts the information you submit.
  • Of course this is also true for credit card payments. The credit card information is only stored temporarily and deleted after being handed on to the respective payment provider
  • It is important for you to take precautions against unauthorized access to your password and your computer. If you share your computer with others, you should remember to always log off after each session.
You can have your data deleted at any time. We use your data only to process your order, i.e. only information implicitly necessary for possible claims for reimbursement is collected and handled.

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Software Installation and Activation

Activation, trial extension and unlocking of free software is achieved through an activation routine at program launch. This process requires an Ashampoo-registered email address and password. Alternatively, a license key can be used. Activation of a full version software requires an active Internet connection. During the process, a connection to a licensing server is established and a validity check performed. Invalid licenses / license keys or keys that have been used multiple times will result in the display of a licensing error in the program that will disappear once the program has been activated successfully. The validity of a product license will be automatically checked online at regular intervals.

The following information is transmitted when you activate a program with a license key:
  • The license key
  • A checksum
  • The product code
  • The version numbers
  • The language setting
You can check your current license keys at any time. Just visit MyAshampoo at http://www.ashampoo.com/en/usd/mai. Your personal MyAshampoo data is protected against unauthorized access, you can log in with your email address and a password you choose yourself. Your personal data will be stored anonymously unless you choose to enter your name, which is entirely optional. Our privacy policies for managing your data are very strict and we will never share your information with any third parties.

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  • Promotions: From time to time we send offers by order of a third party company to selected customer groups. In this case, that company receives neither your name, nor your address or any other information that could be used to personally identify you. If you do not wish to receive such offers, you can simply stop them in your user account.
  • Ashampoo and its affiliates can use the collected data for their own marketing purposes, in case you have agreed to this.
  • Service providers: We commission other companies and individuals to perform tasks for us. Examples are, among other things, package deliveries and payment processing (credit card, direct debiting, purchase on account). These service providers have access to personal information that is required for their tasks. They are prohibited from using this information for other purposes. Moreover, they are obliged to handle the information in accordance with this privacy policy and German data protection laws.
  • Protection of Ashampoo and third parties: We will disclose accounts and personal data of customers, if we are bound by law to do so or if disclosure is necessary to enforce our General Terms and Conditions or other agreements or to protect our rights or the rights of third parties. This includes data exchange with companies specializing in preventing and minimizing the risk of violation and credit card fraud. We explicitly state that in this context no data will be passed on to those companies for economic use that would contradict this privacy policy.
  • With your consent: In all other cases we will inform you if personal information is to be handed off to third parties and give you the chance to give your consent.
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Right of access to personal data

You have the right to be informed about stored data pertaining to your person, the origin and recipients of such data and the reason why this data was collected and stored. Information will be provided by our data protection advisor privacy@ashampoo.com.

We maintain physical, electronical and procedural safety measures in connection with the collection, storage and disclosure of personal information about our customers. These safety measures include occasionally asking you to provide proof of your identity before we disclose personal data to you.

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Further information

Your trust is important to us. Thus we are always ready to answer your questions about the handling of your personal data. If, at any time, you have questions that this privacy policy could not answer or if you wish to receive more specific information about certain issues, please contact our data protection advisor privacy@ashampoo.com. privacy[at]ashampoo.com.

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